Cannabis cultivation has a dirty secret, but the future is sun-grown
Dan shines a light on the dark and dirty traditions of cannabis cultivation and argues that a sun-grown future is the only sustainable pathway for a burgeoning new industry. Recorded at TEDxVancouver at Rogers Arena on November 14, 2015.
Dan Sutton believes that natural, sun grown cultivation methods can enable a brighter future. In 2012, he took notice of the changing Canadian legislation around regulated cannabis, and began building a team of leading agricultural scientists. Together, they designed, built, and now operate a facility that produces the plant legally, distributing it through a subscription service for medicinal purposes. The entire operation is subject to intense regulation, and it is Dan’s business to know a lot about his product.
The massive scope of cannabis cultivation today is a reality, legal or not. The world’s most profitable cash crop is being grown en masse in every state, province, and metropolitan city in North America. It is a decentralized, cellular, and multibillion dollar black market economy. Social attitudes around a strategy of controlled cannabis production have reached a tipping point. For the first time in history, if you support regulation of cannabis, you are in the popular majority. A legal cannabis cultivation industry with the potential to displace the dark market is emerging, and it needs to leave the archaic bunker grow-op behind.
Dan is a regular contributor to the Vancouver Sun, Vancity Buzz, and Lift Cannabis, as well as a weekend design nerd, snowboarder, and lover of the oxford comma.